The traditional marketing methods you are using in your business are rapidly being replaced by online, social media and mobile marketing. Don’t be fooled by the notion that the slow economy is why your business has suffered. If you are still flushing away money on traditional marketing and advertising methods like Yellow Pages, newspaper, radio and televison ads and your customer/client acquisiton rate has all but stopped, it’s because people are no longer looking for you in those places. Your customers are now online looking for your products and services but finding your competitors instead. Your customers are using their mobile devices to go online, asking their friends on Facebook and Twitter for recommendations on vendors, merchants, products and services. They’re rating and reviewing products and services on Google and many other review sites which is affecting how your business reputation online is forming.